Keep Running

Keep Running has maintained a steady Annual rhythm for 10 years, typically returning in April. Since its debut as a localized version of the Korean hit Running Man, the series has evolved into a cornerstone of Zhejiang Television's programming strategy. While the earliest years featured two seasons per calendar year, the production settled into a reliable springtime schedule following its 2017 rebranding.

The main numbered seasons consistently premiere in either late April or early May to capture the high-viewership second quarter window. This primary cycle is often supplemented by thematic special seasons that debut in the fourth quarter, ensuring the franchise remains visible year-round. Its longevity is anchored by high production values and a rotating cast that keeps the competitive format fresh for its massive domestic audience.